Cunning ad campaign

The New York Philharmonic is running a charming ad campaign for its upcoming presentations of Janáček’s The Cunning Little Vixen – see the Times for this morning, or the orchestra’s website – and I bet this will be a hot ticket in the manner of last season’s Ligeti opera. But in my composer-centric universe, it strikes me as odd that nowhere do the ads mention the composer of the piece.